Fashion For Good: A New Frontier In Chemical Recycling 

 The Fashion for Good initiated “Full Circle Textiles Project: Scaling Innovations in Cellulosic Recycling” — a first of its kind consortium project  

launches today.

 As much as 73 percent of clothing produced is sent to landfill or is incinerated and of all new clothing made, less than 1 percent of material used

comes from recycled sources. Focusing on cellulosic fibers, this project aims to validate and eventually scale promising technologies in chemical

recycling from a select group of innovators to tackle these issues. Leading global organizations Laudes Foundation, Birla Cellulose, Kering, PVH

Corp. and Target join Fashion for Good, to explore the disruptive solutions, with the goal of creating new fibres and garments from used clothing

and ultimately drive industry-wide adoption.

The project’s overall aim is to investigate economically viable and scalable solutions for cellulosic chemical recycling to enable a closed loop

system converting textile waste — of cotton and cotton-blend materials, to produce new man-made cellulosic fibers.

 Textile recycling is a key focus for Fashion for Good as a crucial lever in driving the fashion industry towards closed loop production. A systemic

change towards circularity will ultimately reduce the environmental impact of textile waste and potentially eliminate our dependence on virgin

materials entirely.

 Furthermore, producing man-made cellulosic fibres through chemical recycling can help preserve ancient and endangered forests. Scalable

solutions in high quality textile recycling technologies are therefore urgently needed.